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Bilotta Kitchen & HomeSave Photo
5. Increase Leads

You can use email marketing to increase your bank of potential leads by encouraging people to sign up to your newsletter. They might not convert into clients immediately, but by communicating regularly, you’ll build a relationship for when they do need to hire someone for their renovation project.

“Word of mouth is still very significant in the design and renovation industry, so treat all your clients in the knowledge they could talk about your services to at least three people,” Roux-Michollet says. “Clients can refer their peers, friends or family, so if these people can sign up to your newsletter, this will increase your leads and potentially your future clients’ list.”

“I’m not sure it’s been a direct route for converting leads,” Hoad says, “but I’m sure recipients are reminded of who we are, so if they want some renovation or interior design advice, or have friends or colleagues who do, we are ‘front of mind.’”

“Some people sign up on our email list before they purchase their homes and contact us once they’re ready,” Kloeden says. “Quite often, this can take more than a year and, during that time, we can keep the relationship going and keep us fresh in their minds with our news and updates.”

5 of the Best Tips for Turning Leads Into Clients



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E+E Design ConsultingSave Photo
Why Hire a Designer?

1. You’ll Save Time

You may not know how structural choices can impact the installation of the mechanical system. Or about options for new materials or technologies that might be cheaper, better or more appropriate than what you are familiar with. Figuring those things out takes time, and lots of it. A skilled professional will have this information at the ready for you.

Plus, with advances in technology, new building envelope techniques are coming on the market with increasing frequency, and new, tougher energy-efficiency requirements are transforming how walls are constructed and bringing an end to many traditional building practices. So it’s more crucial than ever to have someone on your team who understands how your building assembly meets current building code requirements.

These codes are typically complex texts that are difficult for those outside the building industry to understand. When designers submit drawings to the building authority, a plans examiner reviews them and issues a revision notice to address any variances from the current codes and construction standards.

A well-informed designer with up-to-date knowledge of building science can get building projects through with the minimum number of revisions. Since each revision takes time to be completed, having fewer revisions will allow you to get your permit faster. Low-quality or incomplete documents can delay your construction. Hiring a designer will help ensure that your project meets relevant codes so it can progress smoothly through your municipality’s process.

This could save you many sleepless nights and potentially weeks on your project trying to determine what is needed to satisfy the code requirements.

Find an architect near you



This article was originally published by a
www.houzz.com . Read the Original article here. .



Trees help mitigate heat-island effects by providing shade for streets and parking areas, add to the value of a property, provide habitat, cool the air and absorb carbon dioxide. Of course, they also provide beauty and can help mark the seasons.

Knowing your site will help you decide if you can plant a small tree, such as a dogwood, redbud or hawthorne, or if your yard can accommodate a large oak, pine or pecan. The function of the tree is also important to consider: Will it be multifunctional by providing screening, shade, noise reduction, cover for wildlife, erosion control or food? Discover below how you can place trees in the landscape to benefit both your home and the environment.



This article was originally published by a www.houzz.com . Read the Original article here. .

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